In 2021, PAFC signed KFC as their major sponsor. 4RT created and produced a quirky campaign to celebrate this partnership. Using the KFC bucket, Hamish Hartlett on the drums and PAFC supporters, we delivered a fun and energetic campaign, which is now used as a crowd activation during home games.
The Chasing Greatness Fund is the future for PAFC. A vision to redevelop the Alberton Oval precinct and be debt-free.4RT were engaged to deliver the complete digital production of this web development project, including ecommerce and other elements.